Japan will not import Ford F-150

In another episode of the trade war, former US President Donald Trump said Japan would import large volumes from the pickup Ford F-150 as part of a new trade agreement. The statement, however, was promptly denied by the automaker itself and sector analysts, who consider the statement unlikely.

Ford decement Trump: Japan will not import Ford F-150

In an interview with CNBCTrump stated, “They are taking our cars. They are taking the beautiful Ford F-150, which does very well. And I’m sure it will do well there too, along with other excellent products.”

The speech, however, goes against the reality of the Japanese market, which historically prefer smaller and more economical vehicles.

Trump’s statement occurs at a delicate time, when Japan’s chief negotiator, Ryosei Akazawa, visits the US to ensure that the government honor the agreement that Reduces rates on Japanese cars from 25% to 15%.

This reduction, according to Ford CEO, Jim Farley, does not benefit the American automaker. On the contrary, Farley argues that the lowest production costs in Japan and the favorable exchange rate will make Japanese cars even cheaper in the US, impairing Ford’s competitiveness.

Ford estimates billionaire loss

Ford estimates that the rates have cost about $ 2 billion ($ 10.9 billion) to the company. This financial pressure has negatively impacted the results, something other automakers are also facing in the current scenario of commercial uncertainty.

Despite Trump’s statement, the reality is that the agreement benefits the Japanese automakers and aggravates the situation of Ford, which You don’t see the F-150 being exported to Japan anytime soon.