Natal Wicked arrives at Mooca Plaza ABC do ABC

The green and pink magic that conquered the world arrives in the East Zone of São Paulo, promising an unforgettable end to the year. Mooca Plaza Shopping transformed its end-of-year decoration into an epic tribute to the musical universe Wickedand the highlight of this celebration is the presence of two of its stars.

The venture promotes an exclusive and free photo session with Myra Ruiz e Fabi Banactresses who give life, respectively, to the iconic characters Elphaba (the Wicked Witch of the West) and Glinda (the Good Witch of the North) in both the acclaimed spectacle Wicked Brazil as well as in their official film dubbings. This encounter with the stars is part of the mall’s strategy of providing a complete immersion in the magic of Oz for those seeking the true spirit of Oz. Natal Wicked.

Free Photo Shoot: How to Secure Your Date with the Stars

On the day December 2ndfrom 6pm to 8pm, visitors will have the opportunity to record a unique moment in the Christmas decorations, located in the Events Square (Floor L1). Participation, however, requires planning.

To ensure the photo next to one of the actressesit is essential to removing a bracelet which ensures the photographic moment. The distribution of bracelets begins at 14hfollowing the order of arrival in front of the Christmas decorations. Upon collection, the fan must choose which artist they wish to pose with, and only one bracelet per person is permitted to be collected. It’s the perfect chance for those who love Natal Wicked experience the story up close.

The immersive decor that celebrates the Wicked Brazil

The theme chosen for the Christmas celebration, the Natal Wickedwas inspired by the long-awaited arrival in Brazilian cinemas of “Wicked: Part II”, from Universal Pictures. With the aim of creating a physical space for fans of the production to meet and create memories, the decoration will be open to visitors until December 30th. The playful and immersive environment transports visitors directly to the legendary Emerald City.

Details of the 12.5 meter tree

The heart of the decoration is the majestic Christmas tree, which boasts 12.5 meters high. It is not just an adornment, but a portal to complete immersion in the magical universe. Upon entering the treevisitors are welcomed in a space that recreates the famous Wizard of Oz Hallthe one that hides behind a mechanical head. The Magician’s mask itself is one of the final touches to the decoration, with interactive items that promise a moment of special discovery.

Around the tree, the experience is completed with:

• Spaces Instagrammable: Perfect places for creative photos.
• Glinda’s Bubble: Fans can pose inside the famous bubble that the Good Witch of the North uses to move around in iconic scenes from the plot.
• Elphaba’s Broom: Those who support the Wicked Witch of the West have at their disposal the broom used by the character throughout the story to create truly iconic photos of the Natal Wicked.
• Free Toys: For children, rotating balloon-shaped toys, with free entry, guarantee fun. The balloons, inspired by the way the Wizard landed in Oz, strengthen the connection with the theme of the Natal Wicked.

A journey of colors and emotion

Juliana Baitello, marketing manager at Mooca Plaza, explains the inspiration behind the themed choice: “We want to invite our customers to a magical and transformative experience. Inspired by the universe Wickedwe created a decoration that talks about friendship, courage and the beauty of following your own path. More than an enchanting setting, we want to awaken the emotion of those who believe that true magic is in every encounter and in every story shared here at the mall.”

Immersion in the world of Natal Wicked begins before the customer even arrives at the Events Square. The outdoor area of ​​the project was lit in green and pink, replicating the scenery from the world of Oz. At entrances D, E, F and G, imposing arches invite the public. And, in accesses B and C, 20 meter tunnels in length in the symbolic colors give the triumphant start to the visitors’ journey through the universe of Wicked: Part II.

Service – Christmas Decoration

Data: Until December 30th. Hours: Monday to Saturday: 10am to 10pm. Sundays and holidays: from 2pm to 8pm. Local: Events Square – Access D. Address: R. Cap. Pacheco e Chaves, 313 – Vila Prudente, São Paulo – SP, 03126-000.